The Team
The people building My Business Coach — from the founders who started it to the engineers keeping it running.
Darren spent 12 years at Sainsbury's head office, working up to running a billion pound category. He left to found Making Business Matter and co-founded My Business Coach to take that development to the managers who are never offered it.
Kelly brings 20 years of HR leadership across Europe, the US, the Middle East, APAC and Australia, including automation and AI integration for 100+ clients globally as Chief HR AI Transformation Consultant at Epsilon.
Jack spent six years directing films, winning three festival awards. He now leads Product Development and Research at My Business Coach, covering the build, how it reaches people, and what happens once it does.
Kirk built the MBC platform from zero to one — mobile app, backend, AI runtime — cutting AI response latency to under a second while keeping 99.9% uptime.
Board of Advisors
Senior leaders from HR, coaching, and healthcare who shape our direction and keep us honest.
Nearly 20 years rising from HR Manager to the C-suite. Published author on HR trends and organizational culture.
Founded Golden Goose Scheduling, Call Tracker ROI, and Dental Membership Direct. CEO of Cialdini Institute.
Built and runs Vodafone's global coaching programme. ICF Master Credentialed Coach and co-creator of the ICF Level 3 Master Coach certification.
Leads the workforce function for ~22,000 employees across four major London hospitals.